- Style - 6397's First-Ever Runway Show Was NYFW's Best Moment ## 6397's First-Ever Runway Show Was NYFW's Best Moment ## Why Do a Runway Show After 13 Years of Not Being a Runway Brand? 6397 is not a runway fashion brand. It's not even really a fashion brand. 6397 is a clothing brand of the purest sense, a 13-year-old label dedicated to the art of the perfect staple garment, the kind of clothes you wear "over and over and over," as founder Stella Ishii puts it. And, yes, lot of brands say they make that sorta thing. 6397 — named for the alphanumeric spelling of NEWS, north, east, west, and…