## Don't Design Your Emails I used to dread setting up email automation and email campaigns. Why? Because before a single sales or marketing email could be sent, it needed a design. In my attempt to sidestep this time-consuming process, I learned that plain emails not only save time but work better. ## Why Design is a Barrier to Emails If you ever had to go through the hair-pulling process of designing emails, then you understand. If you haven’t, here’s why it’s such pain: - Email tools/clients are inconsistent in how they render HTML and CSS. A designed email might look great in Gmail,…